Hyundai India unveiled a new brand film commemorating its 30-year journey in India. Celebrating three decades of Trust, Pride and Progress, the AI film is told through the imaginative perspective of a young child, recreating Hyundai’s evolution in India.
At the heart of the film is the use of AI to reimagine Hyundai’s product journey across three
decades. From the launch of the iconic SANTRO and early models such as the ACCENT, VERNA, i10 and i20, to the CRETA, VENUE and ALCAZAR, the film seamlessly brings Hyundai’s legacy to life. It also captures the brand’s progress into the future with advanced mobility solutions including the IONIQ 5 and CRETA Electric. Beyond celebrating its products, the film captures the values that have defined Hyundai’s relationship with India over the last three decades – Trust earned through customer-centricity, Pride in contributing to India’s growth story and Progress driven by continuous innovation and technological advancement.
Commenting on the launch of the new fully AI-led product film, Mr. Virat Khullar, Head
– Marketing, Hyundai Motor India Limited, said, “As we celebrate three decades of our journey in India, this brand film made with AI allowed us to do something special – to revisit and recreate defining moments from our past in a way that feels fresh and immersive. From our earliest products to our latest innovations.
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